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Etisalat and Oberthur partner to offer M2M services in Egypt

Steve Rogerson
March 3, 2016
Middle East telco Etisalat is to launch M2M and IoT services in Egypt using technology from French company Oberthur Technologies, a provider of embedded security software and services.
Etisalat is using Oberthur’s M-Sense software platform to enable fast service deployment for its enterprise customers.
This partnership is a concrete outcome of the frame agreement signed between Oberthur and Etisalat in July 2015. The project aims to deliver a tailored and modular system enabling selected local ecosystem partners to leverage the platform’s ready-made components and use existing application frameworks. These components include sensor data visualisation, reporting, business rules and off-the-shelf applications to build custom applications.
“Oberthur has been a long-term partner for Etisalat, already supplying Etisalat with both SIM cards and secure mission-critical software platforms,” said Khaled Rabie, CBO at Etisalat Misr. “Moving from quality of service era to quality of life one is our approach in Etisalat Misr. Our IoT will dramatically improve energy efficiency, security, logistics, education and many other aspects of everyday things.”
Oberthur’s reactivity to develop and propose a scalable commercial configuration has been a critical element in Etisalat’s decision. Indeed, the full platform serving the initial priority projects and selected IoT services will be available in a short timeframe.
The M-Sense platform is powered by Cumulocity, a software provider of IoT application enablement and device management. M-Sense allows easy and fast device integration over any network. It secures collection, visualisation and real-time management of various IoT data from any M2M device and controls remotely connected enterprise assets in real time.
M-Sense will enable Etisalat to accelerate the deployment of vertical applications, whether they are for smart cities, universities or enterprises operating in the transport, oil and energy, or real estate sectors.
“We are extremely happy to partner with Etisalat Misr to have a rich portfolio of M2M and IoT applications and services, and increase the benefits for their enterprise customers,” said Arnaud de La Chapelle, Oberthur’s RMEA president. “As M-Sense is an open and standardised platform, Etisalat customers will get access to a wide range of tools and software components and they will be able to quickly develop and launch a large portfolio of innovative M2M and IoT applications.”