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AppDynamics introduces IoT visibility to Business iQ platform

William Payne
October 19, 2017

Cisco subsidiary AppDynamics has launched new IoT, network visibility, machine learning and vision capabilities to its application intelligence Business iQ platform. New capabilities of the platform include Business Journeys, designed to provide a single view of performance across distributed business processes in real-time. AppDynamics is also broadening its data model with new IoT agent and network visibility and expanding its machine learning capabilities with automated root cause analysis.

AppDynamics says that the changes are designed to enable enterprises to realise faster Mean Time to Business Awareness (MTBA).

The addition of Business Journeys to the Business iQ platform are designed to allow companies to link multiple, distributed business events into a single business process that reflects the way customers interact with a business. AppDynamics says that Business Journeys will also be able to be tailored to any digital process, in any industry and any company, enabling unlimited possibilities for CIOs to truly drive the digital experience.

Another addition is Experience Level Management (XLM). This is designed to allow enterprises to establish custom experience levels and thresholds by customer, location or device. AppDynamics gives the example of a CIO of a major retailer being able to deliver tailored experiences for its top customers throughout the customer journey by setting unique performance thresholds across its websites, mobile apps, in-store wireless and at the checkout register.

The company sees the addition of IoT functionality as providing a new channel for companies to engage with customer. The IoT functionality within the iQ platform is designed to allow customer to gain insights into consumer behaviours, buying patterns and business impacts.

The IoT functionality is designed to provide customers with insight into how IoT devices are driving business impact. With insights delivered through a single platform, IoT visibility can map and correlate customer journeys from device, to customer touchpoint, to business conversions. The new IoT functionality also provides device application visibility, allowing an aggregated view into device uptime, version status and performance, enabling drill-down views into the device to troubleshoot complex IoT devices. Custom dashboards will allow companies in any vertical to quickly build new visualisations to measure the business impact of IoT devices --- from the revenue impact of a slow check out for a brick and mortar retailer to the customer impact of a software change in a connected car.

AppDynamics is also bolstering its unified platform with all new network visibility delivered through a single UI. The company says that the platform's new network visibility will allow enterprises to understand the impact that the network is having on their business performance, allowing IT teams to quickly identify if an issue is from the application code or the network layer, for example.

Also included in the latest release of App iQ is the KPI analyser, which applies machine learning to automate root cause analysis. The KPI analyser is designed to allow customers to isolate the metrics that are the most likely contributors to poor performance, and identify the likely degree of impact on the KPI for each metric, automatically.

“Before AppDynamics we relied on alerting systems which only identified issues with the technology. But the business doesn't care if a particular server was up, it cares that a particular business transaction is completed successfully. One of the key advantages that we have seen from Business iQ is that it provides a vehicle for both business colleagues and IT colleagues to collaborate together around a single source of truth. IT is no longer a bunch of folks off in the background building stuff.” said Carhartt chief information officer, John Hill.